Venture

What is Deal Flow?

The stream of investment opportunities an investor sees. Quality counts as well as quantity, because an investor can only choose from the companies that reach them.

20 deals this month · 3 strong

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Deal flow is…

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In real work

Most of Tomas's deal flow comes from founders he backed before, who send him two or three introductions to new companies every month.

In the illustration

Pitch folders slide down the chute one after another and the tally counter clicks up to 20 for the month. The grading lamp raises a tab on the 3 strong ones, so the month tray shows both how many came in and how good they were.

Use it in a prompt

Review my deal flow in your deal notebook from the list of last quarter's 40 pitches below: group them by source, stage and sector, count each group, and flag where the list is too thin to judge.

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